Rap-A-Lot Records has signed a multi-year agreement with SONY Red for physical.digital distribution in the U.S.and Canada.
The house that James Prince built and the Geto Boys helped usher into national acclaim has been in existence since 1986. Prince views the deal as progression for a label that has experienced financial woes for years:
It’s an honor to be in business with RED Distribution. I’m looking forward to working with Bob Morelli and Alan Becker and merging the experienced staffs to create a lot more success in the industry.
Rap-A-Lot Records artist and hip hop legend Bun B will release the first Rap-A-Lot project with SONY Red in October. His upcoming album is reportedly called Trill 4 Life and features guest appearances from Rick Ross and 2 Chainz.
RED President Bob Morelli spoke on the deal:
James Prince and Rap-A-Lot have made a mark as one of the most significant imprints in the history of rap music. With the incredible catalog and new Bun B album coming in October, we are well positioned for a great new chapter in the Rap-A-Lot story.